RADIOUNREADY.
UN.
The music industry has a long and storied history of dulling otherwise wonderful songs by overcompressing and overproducing in order to compete for volume with other tracks on the radio. The RadioUnready philosophy is in direct response to the caging of sound from A&R’s of yore - their outdated bummer of a marketing style has no place in a world where we can listen to nearly anything at any moment on a vast galaxy of devices. Don’t let the past hold your music in its lifeless clutches, let it be bold! Subtle! Dynamic across all platforms! (Because yes, it will sound terrific on the radio as well.)
RadioUnready is audio engineer Christopher Andersen. He has been recording and mixing music since 2004, working on numerous albums, basement tapes, and live recordings. He was a partner with Banana Stand Media for over 10 years, recording live music in their secret location and local venues, in order to document the wide and vibrant Portland music scene of the aughts. In 2012 he helped redesign the music room at the newly re-opened Alberta Street Pub in Northeast Portland. He designed and ran sound, booked musicians and curated shows, and recorded live albums at the venue for over 5 years. His credits include Kat Fountain, John Craigie, Cedar Teeth, Austin Quattlebaum, Jack Dwyer, and many more. Chris is currently twiddling knobs and pushing faders out of his studio in Southeast Portland.